 Participants of the FAM tour |
An FAM tour comprising fourteen German travel agents took place May 30 to June 5, to give them a view of the products they are selling at the counter and to increase sales to Sri Lanka. The places covered were the Cultural Triangle, Trincomalee, Kandy, Nuwara-Eliya, Bentota and Negombo. The SL Tourist Promotion Bureau conducted workshops on sales arguments and product variety.
Tobias Bandara of the SLTPB said: "The increase of 74.6 percent of german arrivals from January to May 2010 compared with the same period in 2009 shows Sri Lanka's potential as a top destination.
By training counter sales staff on location with FAM trips, we ensure that their positive personal experience will lead to more interested holidaymakers to Sri Lanka".
